CMT tweets in support of gun-violence awareness; viewers fire back

CMT tweets in support of gun-violence awareness; viewers fire back

Kane Brown and Kelsea Ballerini will cohost the “CMT Music Awards 2021,” running Wednesday, after the channel came under fire on social media last weekend for tweeting support of the gun-control event “Wear Orange.” Country-music network CMT supported the gun-control themed “Wear Orange Day” last weekend by urging its viewers, via tweet , to take part. Angry responders were quick to pepper its Twitter page. “We’re (virtually) wearing orange today in support National Gun Violence Awareness Day and to call attention to the more than 100 lives that are lost every day to gun violence. #WearOrange and visit http://wearorange.org for more,” CMT said in a tweet posted Friday. A survey of the first 100 direct responses on the channel’s page showed an overwhelming majority unhappy with the message. Among the 100, only four were supportive (i.e., “Good for you! When they wrote the second amendment all they had were one shot rifles. I don’t think they ever imagined that weapons of war could be purchased! Gun control is desperately needed, background checks and a waiting period. Those who [are] against gun control are idiots!”), one neutral (“ Data? ”) and 95 disapproving. That’s 95% of 100 responders not in favor of CMT’s “Wear Orange” message. A sampling of the dominant sentiment : "@CMT and @NASCAR have both forgotten who their core audience is again I see.”; “ I changed the channel ”; “ Great job alienating your audience ”; “ Rest assured I’ll never subscribe or watch anything else […]

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